Guestfriend 2020 – Our review of the past year

No question, 2020 was challenging, full of ups and downs. The hotel industry and catering trade in particular will have to deal with the effects of the Corona pandemic for a long time to come. Demands for contactless services, guest care at a distance and new hygiene regulations have presented many hosts with major challenges… Continue Reading →

Booking portals for accommodations – “5 questions to” Julia Warnecke, Marketing Manager at Ferienhausmiete.de

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Julia Warnecke, Marketing Manager at Ferienhausmiete.de shares her experiences with us about booking portals and how even smaller hosts are able to get more bookings. How can hosts generate more bookings? First, holidaymakers need… Continue Reading →

Channel management in the hotel industry – “5 questions to” Cristina Bauer, Sales Manager at Viato

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Today we talk about channel management with Cristina Bauer, Sales Manager at Viato. How does a good channel manager work? All channel managers should work similarly. Because they all follow one basic principle: they send… Continue Reading →

7 tips to increase your hotel sales

85% of travelers only decide on offers and activities around their stay after arrival. Wellness treatments, a special wine to accompany the meal or a day trip are mostly booked at the hotel on site. Hoteliers should make the most of this fact to increase their sales through cross-selling and upselling. Our 7 tips reveal… Continue Reading →