Printed room folders, brochures and newspapers have become a thing of the past. Instead, hotels use digital tools more and more often to inform and entertain their guests. As the first part of our blog article illustrates, digital guest directories and e-papers have clear advantages over the paper versions. Surely you can think of documents… Continue Reading →
From the online booking of the room to the digital registration form to reviews on the internet – there are many different aspects of digitalization in the hotel industry. In this blog article, we look at one fundamental part of it: How do hotels digitize all their paper documents, brochures, room folders and newspapers? What… Continue Reading →
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time, we talked to the CEO of sharemagazines, Jan van Ahrens, about digital newspapers and magazines in hotels and holiday flats. E-papers are becoming increasingly popular – in the hotel industry, too, the trend is moving… Continue Reading →
Every third person now prefers sustainable hotels. [1] By offering environmentally friendly services such as the so-called Green Option, accommodation simply stands out from the competition. Guests waive the daily cleaning of the room and thus reduce the consumption of resources such as water and cleaning agents. You too can contribute to environmental protection together… Continue Reading →
International city travellers, visitors of conferences or congresses, artists on tour or business people: Business and city hotels have very different guests who often stay only for a few days. Accordingly, their expectations are also very different. Meeting them requires a high degree of adaptability. More and more hoteliers are therefore implementing digital tools and… Continue Reading →
Digitalization in the hotel industry is making further progress. This is also reflected in the guest communication: hosts are increasingly using digital guest directories, digital menus, infotainment TVs, Wi-Fi solutions and hotel newspapers in the form of e-papers. Because since the Corona crisis, the need for contactless alternatives to personal service has been rising sharply… Continue Reading →
Currently, hotels and restaurants are preparing for the long-awaited opening. Many hoteliers are now informing themselves about the applicable requirements and are introducing innovative solutions for a smooth start. In this context, one clear trend is emerging: digital forms and online tools for the reservation of services and offers are having a real boom. We… Continue Reading →
Guest satisfaction is the top priority for every hotelier. After all, it influences whether a guest comes back, whether the online rating is positive or negative and thus the booking behaviour of new guests. Hosts only achieve guest satisfaction by meeting all their expectations. But the demands on a hotel stay are as different as… Continue Reading →
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Marta Matwijow, Senior Marketing Manager at Swisscom talks to us about modern TV solutions for hotels and care homes. Swisscom is primarily known as a leading telecommunications and IT company in Switzerland. How… Continue Reading →