Channel management in the hotel industry – “5 questions to” Cristina Bauer, Sales Manager at Viato

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Today we talk about channel management with Cristina Bauer, Sales Manager at Viato. How does a good channel manager work? All channel managers should work similarly. Because they all follow one basic principle: they send… Continue Reading →

Dynamic pricing with revenue management – „5 questions to“ Matthias Trenkwalder, Co-Founder and Managing Director at RateBoard

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time we interviewed Matthias Trenkwalder, Co-Founder and Managing Director of RateBoard, about “Revenue Management”. How important are online sales and dynamic pricing today? Online distribution is very important these days. Thus hotels gain… Continue Reading →

What is hotel revenue management?

Generating more revenue and a better occupancy rate without reducing prices too much – that’ s the goal of every revenue manager in a hotel. To remain competitive in today’s market, hoteliers need an effective pricing strategy for hotel revenue management. But what does revenue management actually mean? Revenue management – an underestimated revenue generator… Continue Reading →