The first part about digital guest communication in hotels already explained its meaning and its significance during the customer journey. Now we will show you your possibilities and how to expand your digital guest communication. Win-win for guest and hotelier The digitization in the hotel industry offers many possibilities for guest communication. Guests expect a… Continue Reading →
Communicating directly with guests is the most important thing for successful hotels. With the right strategy, hosts positively influence the holiday experience of their guests and directly market their own offers. In addition to personal contact, digital guest communication is becoming more and more important. But what does digital guest communication actually mean and how… Continue Reading →
Historical buildings from the Baroque era combined with modern equipment. Traditional, personal care combined with contemporary, digital services. The Romantik Hotel Bären Dürrenroth in the Swiss canton of Bern manages the perfect blend of the historic and the modern! Since February 2018, the hosts have been relying on digital guest communication and have integrated three… Continue Reading →
Our last article focused on established hospitality trends and rising stars in the hotel industry such as mobile technologies, artificial intelligence, digital influences and digital guest care. Now we focus on both newcomers and stagnating hotel industry trends. Newcomer Hospitality Trends 2019 1. Facial Recognition So far, facial recognition systems have mainly been used at… Continue Reading →
Oh, another year has passed – where has time gone? What happened in the last 12 months? And what has been going on at Guestfriend this year? The Guestfriend calendar – a year full of highlights: New Corporate Design At the beginning of the year, we relaunched our Corporate Design, redesigned our website and set… Continue Reading →
Camping and caravanning have become more popular than ever before. About 137.5 million overnight stays and day trips by camping tourists are counted in Germany every year* – and the trend is rising. As a result of the increasing demand, campsites are facing new challenges and have to react to the campers’ needs. That is because… Continue Reading →
Communication, information, guest care and in-house marketing in the hotel industry — all of this combined in one cloud-based platform for guest communication for hosts of all sizes. So far the all-in-one solution from Guestfriend combines four digital tools. It creates numerous contact points between accommodations and guests and at the same time reduces the… Continue Reading →