Guests’ expectations of a hotel stay – Hotel trends 2021
04.03.2021
A bed, a bathroom and a roof over their heads – that alone is certainly no longer enough for guests during their stay in a
Green hotels and their sustainability certification – “5 questions to” Suzann Heinemann, Managing Director of GreenSign
12.11.2020
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Suzann Heinemann, managing
BYOD vs. stationary tablets – The guests’ own smartphone wins
14.10.2020
Smartphones are the travel companions par excellence! Whether for private or professional reasons: travellers use all channels such as e-mail, telephone, messenger, social media &
3, 2, 1 – Hotel App!
16.09.2020
Guests expect more and more service and technology. For hoteliers, digital guest care has therefore become a modern standard. In order to observe this standard,
Hotel trends 2020 – The whole journey as one experience
19.03.2020
There is no standing still in the hospitality industry. Digitalisation is driving numerous developments and changing expectations, procedures and processes in hotels. In 2020, it
Must-haves for every digital guest directory
19.09.2019
Spot on: Upgrade your room folder and put your information and offers in the spotlight! The digital version of your room folder provides your guests
The impact of social media for hotels
25.07.2019
Living without social media? That is hardly imaginable these days. Worldwide, 4.39 billion people are online, of whom 3.48 billion use social media. The total
5 tips: How hotels attract the attention of Millennials and Generation Z
20.06.2019
Baby Boomers, Millennials and Generation Z – Only those who know their target group are able to reach them successfully. In times of globalisation and
Successful, digital guest communication in the hospitality industry (2/2)
16.05.2019
The first part about digital guest communication in hotels already explained its meaning and its significance during the customer journey. Now we will show you
