In our section “5 questions with”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time we interviewed Matthias Trenkwalder, Co-Founder and Managing Director of RateBoard, about “Revenue Management”. How important are online sales and dynamic pricing today? Online distribution is very important these days. Thus hotels gain… Continue Reading →
What is hotel revenue management?
Generating more revenue and a better occupancy rate without reducing prices too much – that’ s the goal of every revenue manager in a hotel. To remain competitive in today’s market, hoteliers need an effective pricing strategy for hotel revenue management. But what does revenue management actually mean? Revenue management – an underestimated revenue generator… Continue Reading →
Guest loyalty: How hotel guests become regular guests
Returning guests – this is the jackpot for hoteliers and goal number one. That’ s because a solid customer base and guest loyalty create the foundation for lasting success. Loyal guests not only secure the revenue of the hotel, they also are less price sensitive and spend more on site. As a result, they are… Continue Reading →
The Guestfriend Year 2018
Oh, another year has passed – where has time gone? What happened in the last 12 months? And what has been going on at Guestfriend this year? The Guestfriend calendar – a year full of highlights: New Corporate Design At the beginning of the year, we relaunched our Corporate Design, redesigned our website and set… Continue Reading →
The all-round customer service of Guestfriend – „5 questions with“ Alexandra Fenzl, Team Leader Customer Relationship Management at Guestfriend
In our section “5 questions with”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Alexandra Fenzl is the team leader of the Customer Relationship Management at Guestfriend and supports the customers with requests, wishes or problems of any kind: ranging from training and assistance to long-term personal customer… Continue Reading →
Case Study: Digital Guest Directory increases guest loyalty and additional sales
The Apartment Complex Bergparadies**** in Dorfgastein, Austria, impresses with tailor-made equipment of its 26 apartments and its state-of-the-art service. Since the beginning of 2018, host Peter Gratz has been offering his guests a new feature highlight: A Digital Guest Directory, a kind of “digital concierge” in the form of a free app or progressive web… Continue Reading →
Digital signage for the hotel industry – Contemporary info points for guests
Today, a widley used way of modern and successful guest communication is digital media. Digital signage is the most effective and fastest way to reach people via displays with information and messages on site and to market offers. After all, pictures are known to attract us directly, arouse curiosity and usually don’t need any explanation. Infotainment… Continue Reading →
The digital hotel – “5 questions with” Valerie Wagner, Blogger about digital hotel management
In our section “5 questions with”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Valerie Wagner is an expert for digital hotel management, a passionate blogger and discusses digitization, revenue management, MICE management and e-commerce in the hotel industry on her own blog “Hotel-O-Motion”. She shares her experiences… Continue Reading →
Guestfriend – the cloud-based platform for guest communication
Communication, information, guest care and in-house marketing in the hotel industry — all of this combined in one cloud-based platform for guest communication for hosts of all sizes. So far the all-in-one solution from Guestfriend combines four digital tools. It creates numerous contact points between accommodations and guests and at the same time reduces the… Continue Reading →