The impact of social media for hotels
23.08.2023
Living without social media? That is hard to imagine these days. Worldwide, almost 5.3 billion people are online today, of which about 4.76 billion currently
5 tips: How hotels attract the attention of Millennials and Generation Z
05.04.2023
Baby Boomers, Millennials and Generation Z – Only those who know their target group are able to reach them successfully. In times of globalisation and
Digital communication with guests – “5 questions to” Maxi Aschenbrenner from StrandResort Markgrafenheide
26.10.2022
In the “5 questions to …” column, Hotelcore employees, customers, partners and industry experts answer questions in short interviews. For this article, we talked to
Managing knowledge in the hotel – In just a few steps to your digital knowledge database
25.05.2022
Knowledge is power – and an important competitive factor in the hotel industry, too! This includes, above all, knowledge about one’s own guests, their wishes
Digital newspapers and magazines in hotels – “5 questions to” Jan van Ahrens, CEO of sharemagazines
11.08.2021
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time, we talked to the CEO
Green hotels and their sustainability certification – “5 questions to” Suzann Heinemann, Managing Director of GreenSign
12.11.2020
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Suzann Heinemann, managing
Digital guest service for any kind of accommodation – “5 questions to” Melike Yapici, Head of Inside Sales at Guestfriend
20.02.2020
In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time, Melike Yapici tells
Guest loyalty: How hotel guests become regular guests
10.01.2019
Returning guests – this is the jackpot for hoteliers and goal number one. That’ s because a solid customer base and guest loyalty create the
The digital hotel – “5 questions with” Valerie Wagner, Blogger about digital hotel management
28.09.2018
In der Rubrik “5 Fragen an …” stehen Mitarbeiter von Gastfreund, Kunden, Partner oder Branchenkenner in Kurz-Interviews Rede und Antwort. Valerie Wagner ist Expertin für
