There is no standing still in the hospitality industry. Digitalisation is driving numerous developments and changing expectations, procedures and processes in hotels. In 2020, it is all about a holistic and positive guest experience. In this article, we present the hotel trends 2020, which promote a positive overall guest experience and take guest care to… Continue Reading →
The Digital Guest Directory of Guestfriend does not only contain hotel information and suitable travel guides for the region, but it offers even more! It impresses with its many practical functions, which on the one hand increase the hotel’s revenue, reduce the workload of employees and improve the quality of service. On the other hand,… Continue Reading →
It is the worthy successor to the room folder made of paper and always at hand: the Digital Guest Directory. Hotel guests access all information about their stay and the region exactly when they need it. Besides, hosts send offers and news via push messages to their guests’ smartphones and tablets and keep them up… Continue Reading →
An exciting year with great moments and lots of new stuff! We have rewound the year once again and collected all our milestones of 2019 in a small end-of-year review: MORE GUESTFRIENDS! … who are communicating and interacting more and more via the Digital Guest Directory: PS: The high score of page views of a… Continue Reading →
Everybody has a morning ritual. Many people read newspapers in the morning and get information about the news of the day, while others browse the Internet. Hoteliers should take up these habits and surprise their guests with their own Hotel Newspaper right at the beginning of the day. Printed out in the hotel room, during… Continue Reading →
In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Today we talk about channel management with Cristina Bauer, Sales Manager at Viato. How does a good channel manager work? All channel managers should work similarly. Because they all follow one basic principle: they send… Continue Reading →
Social media is one of the first contacts between hotels and guests. However, many social media accounts tend to be poorly managed and do not convince their subscribers. Social media posts are all about added value for the user – regardless of the channel. In our last article, we briefly explained which social media channels… Continue Reading →
Living without social media? That is hardly imaginable these days. Worldwide, 4.39 billion people are online, of whom 3.48 billion use social media. The total number of social media users has doubled in the last five years* as the Digital Report 2019 states. So let´s take a closer look at social media for hotels: How… Continue Reading →
New look, sleek design and more functions: We have improved the Digital Guest Directory and thus the Gastfreund app. Of course, the redesigned Guestfriend app will come soon. Enjoy the design and many new features! Everything new – and better We designed the new Digital Guest Directory and thus the Gastfreund app in a fresh,… Continue Reading →