Digitalization in the hotel industry is making further progress. This is also reflected in the guest communication: hosts are increasingly using digital guest directories, digital menus, infotainment TVs, Wi-Fi solutions and hotel newspapers in the form of e-papers. Because since the Corona crisis, the need for contactless alternatives to personal service has been rising sharply… Continue Reading →
Currently, hotels and restaurants are preparing for the long-awaited opening. Many hoteliers are now informing themselves about the applicable requirements and are introducing innovative solutions for a smooth start. In this context, one clear trend is emerging: digital forms and online tools for the reservation of services and offers are having a real boom. We… Continue Reading →
A bed, a bathroom and a roof over their heads – that alone is certainly no longer enough for guests during their stay in a hotel. As the guests’ expectations are rising, so are the demands on hosts. Some hoteliers already stand out from the competition with exceptional service and happy guests – but how… Continue Reading →
The Corona crisis is not over yet and the hotel industry is eagerly awaiting the day when hotels and restaurants are allowed to welcome leisure guests again. The protection of guests and staff is the number one priority, without exceptions. Therefore, meeting the applicable hygiene regulations is an important precondition for reopening. Contactless, digital services… Continue Reading →
The Corona crisis brings great challenges for the hotel industry, the gastronomy and tourism. Since then, hygiene regulations, accommodation prohibitions, travel warnings and lockdowns have determined the everyday life of hoteliers. But we will overcome this crisis together. Because people are longing for their next holidays and will travel again as soon as the hotels… Continue Reading →
No question, 2020 was challenging, full of ups and downs. The hotel industry and catering trade in particular will have to deal with the effects of the Corona pandemic for a long time to come. Demands for contactless services, guest care at a distance and new hygiene regulations have presented many hosts with major challenges… Continue Reading →
Four years ago, we launched our hospitality blog in order to support you even better as hosts and hoteliers. We would like to share our knowledge with you, inform you about current topics in the hotel industry and give you exciting insights into digital guest communication and digitalisation in the hotel industry. For our 100th… Continue Reading →
Digital guest service is the topic on everyone’s lips these days. The Corona crisis has increased the desire for a contactless, hygienic and yet personal service in the hotel industry. In order to meet these expectations, both we and hotel associations recommend digitalising paper room folders, menus and flyers. This not only improves the satisfaction… Continue Reading →
In our section “5 questions to …”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Suzann Heinemann, managing director and sustainability expert at GreenSign tells us what role sustainability certificates play in the hotel industry and whether it is possible to act environmentally friendly despite COVID-19. How do… Continue Reading →