Tag: hotel marketing

Digital guest service for any kind of accommodation – “5 questions to” Melike Yapici, Head of Inside Sales at Guestfriend

Melike Yapici © Gastfreund GmbH

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. This time, Melike Yapici tells us how accommodations of all sizes benefit from digital guest services and which kind of feedback the Inside Sales Team of Guestfriend receives. Guestfriend has more than 5,000 customers from… Continue Reading →

Best of 2019 – best of Guestfriend!

Best of 2019 - best of Guestfriend_review of the year © Gastfreund GmbH

An exciting year with great moments and lots of new stuff! We have rewound the year once again and collected all our milestones of 2019 in a small end-of-year review: MORE GUESTFRIENDS! … who are communicating and interacting more and more via the Digital Guest Directory: PS: The high score of page views of a… Continue Reading →

Booking portals for accommodations – “5 questions to” Julia Warnecke, Marketing Manager at Ferienhausmiete.de

Booking portals for accommodations_Julia Warnecke from Ferienhausmiete.de © Ferienhausmiete.de_resido GmbH

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Julia Warnecke, Marketing Manager at Ferienhausmiete.de shares her experiences with us about booking portals and how even smaller hosts are able to get more bookings. How can hosts generate more bookings? First, holidaymakers need… Continue Reading →

Must-haves for every digital guest directory

Must-haves for every digital guest directory © Gastfreund GmbH

Spot on: Upgrade your room folder and put your information and offers in the spotlight! The digital version of your room folder provides your guests with the information they need and attracts their attention to your offers and services anytime and anywhere. What makes your Digital Guest Directory unmistakable and what should not be missing… Continue Reading →

Channel management in the hotel industry – “5 questions to” Cristina Bauer, Sales Manager at Viato

Channel management in the hotel industry – “5 questions to” Cristina Bauer, Sales Manager at Viato

In our section “5 questions to”, employees of Guestfriend, customers, partners or industry experts give insights into their work and business. Today we talk about channel management with Cristina Bauer, Sales Manager at Viato. How does a good channel manager work? All channel managers should work similarly. Because they all follow one basic principle: they send… Continue Reading →

What are channel managers for hotels used for?

Channel managers for hotels

Booking, Trivago, Expedia, HRS or Momondo – these are just a few of the numerous hotel booking portals. And all of them want to be serviced. Therefore the online distribution of hotel rooms is not always easy. Only those who permanently maintain their prices and contingents remain bookable, avoid overbooking and stabilise the occupancy rate…. Continue Reading →

The impact of social media for hotels

Social media for hotels_Gastfreund GmbH

Living without social media? That is hardly imaginable these days. Worldwide, 4.39 billion people are online, of whom 3.48 billion use social media. The total number of social media users has doubled in the last five years* as the Digital Report 2019 states. So let´s take a closer look at social media for hotels: How… Continue Reading →