When we talk about guest services in hotels, holiday accommodation or campsites, the Digital Guest Directory is a central component of the host’s “toolbox”. It
As a hotelier, you benefit twice over from completely satisfied guests: at best, they will spend their next holiday at the hotel again and thus
Social media is often one of the first contacts points between hotels and guests. However, many social media accounts tend to be poorly managed and
Living without social media? That is hard to imagine these days. Worldwide, almost 5.3 billion people are online today, of which about 4.76 billion currently
Baby Boomers, Millennials and Generation Z – Only those who know their target group are able to reach them successfully. In times of globalisation and
How do you keep in touch with your regular guests? Perhaps you send out newsletters on a regular basis? In the first part of our
E-mails have been around for over 50 years. As early as 1978, the first company recognised its potential for marketing and sent out the world’s
You see them more and more often in everyday life: QR codes. On advertising posters they promise more information about the product, in restaurants they
Your own internet presence, comparison portals or digital marketing – the online world is extremely important for every host nowadays. But the competition is also
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